Criticism?

Today, I had an interesting comment made to me while demonstrating Autodesk Civil 3D 2006. The gentleman began by saying..

"Angel, if there is one complaint that I have about you..."

which of course would peak anyone's interest. I was wondering where this was going? When he followed up by saying...

"...it is that you make it look too easy."

He finished by stating that he knew his users would not be there very quickly. I acknowledged that this of course was not the result of overnight learning. I have put effort into learning and using.

But, neither was it impossible. The software can do what we were seeing it do, and generally more easily than one would first believe.

The questions all boil down to, when does a group of users make the decision to do many things in a more efficient manner. Then when do we act upon that.

We are on the precipice of a new era for many engineering companies. The decisions made today, will change how we have traditionally done things. There are methods and mechanisms that need to be re-evaluated and redefined. We know that for many the future (the near future for some) involves a change. We need to be open minded, and those that are tasked with deciding when, need to be well informed.

Lastly, of course, those that are asked to provide the instuction, (like us here at KETIV Technologies) need to understand the responsibility to the entire engineering community. If we do are job well, there will be many happy users and companies, and the word will spread. If we do not, the entire industry can be held back because users will get a bad impression of the tools.

To instuctors I say, you are not just representing yourself, your company, or even Autodesk. Your success helps the entire industry. An industry that lays down the infrastructure that makes the rest of our lives more livable and comfortable. I wish you all well.

Now, back to hopefully, making it look easy.